Marketing Plan is a planned implementation of marketing resources to achieve marketing objectives. This means, Marketing Plan is a systematic process in designing and marketing of marketing decisions. The marketing plan will focus on information gathering, information dissemination formats and the structure of development and coordinating the company's strategic and tactical responses.
Running a business certainly can not be separated from the purpose of doing business is to achieve profit. In an effort to achieve profit, have you had a good marketing plan? Or it turns out your business is running in place without any clear management.